About Lemon

Entering New Markets in Latin America and the Caribbean with Lemon

Your gaze is fixed on Latin America and the Caribbean, whether as a whole or specific countries within the region. Armed with the most innovative e-learning platform, compelling content, or a game-changing online marketing tool tailored for educational institutions, you’re ready for the next step. This is where Lemon steps in.

With over 15 years of regional experience, we’re here to assist you at every stage. Whether you need basic market intel for a go-or-no-go decision or comprehensive support, we’ve got you covered. Our services range from acting as your sales force to establishing local sales channels. When you’re ready to accelerate, we can help you recruit a direct sales force and even set up an office. The choice is yours. Let’s begin with an introductory conversation to determine the best path for your success in the Americas’ educational market.

About Latin America and the Caribbean

A captivating continent, Latin America, and the Caribbean boast geographical diversity, from snow-capped mountains and glaciers to deserts and the world’s largest rainforest. Beyond the natural beauty, it’s the people that make the region truly unique. Proud, lively, and emotional, each day is lived as if it were the last.

As of 2017, nearly 700 million people called this diverse region home, with over 300 million receiving education from preschool to higher education. Recognizing the challenges, local governments are committed to enhancing both spending and the quality of education. Although there exists a gap between public and private education, the introduction of Information and Communication Technologies (ICT) is gradually elevating the overall quality of education.

The global COVID-19 pandemic has brought about significant changes in the education landscape, but it has also opened up new opportunities for growth and innovation. Traditional learning methods may have been disrupted, but this has only highlighted the importance of adaptability in education. In response, governments, institutions, and students have embraced e-learning solutions, recognizing their crucial role in shaping the future of education. Located in the vibrant and dynamic Panama City, Lemon is perfectly positioned to navigate this transformative period and make a positive impact in the field of education. We are proud to offer our expertise in helping businesses in the education sector adapt and thrive in the face of the challenges posed by the pandemic. Together, we can create a brighter and more resilient educational landscape for all.